Klaviyo Integrations as Action – Automate Email & SMS Campaigns

Klaviyo Integrations: Connect Klaviyo as an action in Bit Flow to automate your email and SMS marketing workflows. Add subscribers, trigger personalized campaigns, update customer segments, and sync behavioural data—all automatically from e‑commerce platforms, CRM systems, forms, or any app in your stack. Turn customer actions into targeted messages without manual effort, and keep your Klaviyo audience always up-to-date.

In this guide, you’ll learn how to integrate Bit Form with Klaviyo, where Bit Form serves as the trigger and Klaviyo is the action. Once the integration is complete, a new subscriber will be automatically added to your Klaviyo account every time someone submits your form.

This beginner-friendly, step-by-step tutorial is designed to help you quickly set up your first automation—making it easier to grow your email list, nurture leads, and manage contacts directly from your WordPress forms.

Authorization of Klaviyo Integrations as Action

To set Klaviyo as an action in Bit Flows, first open your Bit Flows Dashboard, then either create a new flow or open an existing one. In the Flow Builder, click the plus (+) icon to add an action. From the list of available apps, search for and select Klaviyo.

After selecting your preferred action, the next step is to choose an event. For example, in this case, we’ve selected the “Create a Profile” event.

After selecting the action event, a new popup will appear. Here, you need to connect your Klaviyo account. If you’ve already connected Klaviyo before and want to use the same account, simply select it from the “Select Connection” dropdown. If not, click on “Add Connection” to create a new one.

When you click the Add Connection button, you’ll be prompted to enter a name for your connection and supply your Value.

To set up Klaviyo integration with Bit Flow, you’ll need Klaviyo API Key. Follow these steps to get it.

• Sign in to your Klaviyo account.
• Click on your profile picture in the bottom left corner.
• Select “Settings” from the menu.
• Click on “API Key“.
• Click on “Create Private API Key“.
• Give your “API Key” a name and grant Full of the permissions.
• Click on “Create“.
• Your “API Key” will be displayed.
• Copy it and paste it into the “API Key” field in your integrations page.

Once you have successfully entered your Klaviyo API Token, click “Connect” button to proceed.

Field Mapping: Here, you’ll see a “Map Fields” section where you need to map your form fields to the matching fields in Klaviyo. Additionally, you can enhance your request logic using Flow, Math, String, and System functions.

👉 Learn more about Field Mapping

If you want to add your contact in a specific list Enable to add to a Specific List and sellect list from the dropdown menu.

Once you’ve finished these settings, you can either click the “Test Run” button to check if the integration is working correctly or simply close the popup to complete the setup.

You also have the option to test the full flow. You can either click “Listen Response” and then run the trigger event (e.g., submit the form), or use existing data to test the integration and make sure everything works correctly.

After completing all the steps, click the “Logs” icon at the top-right corner of the Flow Builder to view your integration logs. Logs help you verify if the trigger and action worked correctly and make it easier to spot and fix any issues.

That’s it! You’ve successfully set up an automation in Bit Flows to connect Bit Form with Klaviyo. Now, whenever someone submits your form, a new profile will be automatically added to your Klaviyo account.

This integration helps you grow your email list, automate lead nurturing, and streamline your marketing efforts—all with minimal effort. For more help or to explore additional integrations, be sure to check out our comprehensive User Guide.

Check out our easy-to-follow tutorials!

• How to Integrate Klaviyo with Bit Flows