ActiveCampaign Integrations as Action – Automate Contacts & Email Campaigns

ActiveCampaign Integrations: Connect ActiveCampaign as an action in Bit Flow to automate your email marketing and CRM workflows. Add contacts, update custom fields, trigger email sequences, launch automations, and sync data seamlessly from forms, e‑commerce platforms, help desks, or any other app.
Turn every customer interaction into a personalized experience—automatically.

In this guide, you’ll learn how to integrate Bit Form with ActiveCampaign, where Bit Form serves as the trigger and ActiveCampaign is the action. Once the integration is complete, a new subscriber will be automatically added to your ActiveCampaign account every time someone submits your form.

This beginner-friendly, step-by-step tutorial is designed to help you quickly set up your first automation—making it easier to grow your email list, nurture leads, and manage contacts directly from your WordPress forms.

Authorization of ActiveCampaign Integrations as Action

To set Flowlu as an action in Bit Flows, first open your Bit Flows Dashboard, then either create a new flow or open an existing one. In the Flow Builder, click the plus (+) icon to add an action. From the list of available apps, search for and select Flowlu.

After selecting your preferred action, the next step is to choose an event. For example, in this case, we’ve selected the “Create a Contact” event.

After selecting the action event, a new popup will appear. Here, you need to connect your ActiveCampaign account. If you’ve already connected ActiveCampaign before and want to use the same account, simply select it from the “Select Connection” dropdown. If not, click on “Add Connection” to create a new one.

When you click the Add Connection button, you’ll be prompted to enter a name for your connection and supply your ActiveCampaign url and value.

To set up ActiveCampaign integration with Bit Flow, you’ll need ActiveCampaign API Key and Company Name. Follow these steps to get it.

• Sign in to your ActiveCampaign account.
• Click on your settings in the top right corner.
• Select “Developer” from the left menu.
• Copy your “URL” and paste it into the “url” field in your integrations page.
• Go back to your ActiveCampaign account and you can see “Key“.
• Copy it and paste it into the “Value” field in your integrations page.

Once you have successfully entered your Flowlu API Token, click “Connect” button to proceed.

Field Mapping: Here, you’ll see a “Map Fields” section where you need to map your form fields to the matching fields in ActiveCampaign. Additionally, you can enhance your request logic using Flow, Math, String, and System functions.

👉 Learn more about Field Mapping

Once you’ve finished these settings, you can either click the “Test Run” button to check if the integration is working correctly or simply close the popup to complete the setup.

You also have the option to test the full flow. You can either click “Listen Response” and then run the trigger event (e.g., submit the form), or use existing data to test the integration and make sure everything works correctly.

After completing all the steps, click the “Logs” icon at the top-right corner of the Flow Builder to view your integration logs. Logs help you verify if the trigger and action worked correctly and make it easier to spot and fix any issues.

That’s it! You’ve successfully set up an automation in Bit Flows to connect Bit Form with ActiveCampaign. Now, whenever someone submits your form, a new contact will be automatically added to your ActiveCampaign account.

This integration helps you grow your email list, automate lead nurturing, and streamline your marketing efforts—all with minimal effort. For more help or to explore additional integrations, be sure to check out our comprehensive User Guide.

Check out our easy-to-follow tutorials!

• How to Integrate ActiveCampaign with Bit Flows