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The Events Calendar MailerCloud Integration with Bit Flows

Build a practical The Events Calendar and MailerCloud integration with Bit Flows, no code required. When an event occurs in The Events Calendar, automatically send its details to MailerCloud to start timely, relevant marketing follow-ups.

The Events Calendar + MailerCloud Integration: Supported Triggers and Actions events

Use any supported The Events Calendar event trigger to launch a The Events Calendar and MailerCloud integration in Bit Flows. Map event data to available MailerCloud marketing actions, then let each new registration, booking, or status change move automatically between them.

The Events Calendar Event Manager MailerCloud Marketing Automation

When This Happen

User attended an event User attended an event Create an assignment in The Events Calendar account.
Attendee registered for an event Attendee registered for an event Create an assignment in The Events Calendar account.
New attendee registered New attendee registered Create an assignment in The Events Calendar account.
Attendee registered via WooCommerce Attendee registered via WooCommerce Create an assignment in The Events Calendar account.

Do this

No action events available.

Only 2 Platform Integrations? No,

Connect The Events Calendar & MailerCloud with 318+ Platforms using Bit Flows

Workflow showing The Events Calendar and MailerCloud connected with more platforms

Real Use Case

Turn event registrations into timely follow-ups

When someone registers for an event through The Events Calendar, the organizer wants the right follow-up to begin without copying attendee details by hand. Bit Flows captures the new Event Manager event in WordPress, including the attendee’s name, email, ticket type, event date, and consent choice.

The workflow maps those details to MailerCloud, where a Marketing Automation action adds or updates the contact and starts the appropriate campaign. Conditions can send first-time attendees one message and returning attendees another, while incomplete or non-consenting records are skipped. The team gets faster follow-up, cleaner data, and more time to focus on the event.

How to Integrate The Events Calendar with MailerCloud Using Bit Flows

  1. Create a New Workflow in Bit Flows

    Go to:

    Bit Flows → Create Workflow → Add Trigger

    Select:

    Trigger App
    The Events Calendar
    Trigger Event
    User attended an event

    Description:

    This trigger starts the workflow whenever the User attended an event event occurs in The Events Calendar.

  2. Connect Your The Events Calendar

    Select the The Events Calendar source you want to automate and complete the connection settings required for the chosen trigger event.

    Configure:

    • The available source or event settings
    • The incoming data provided by the trigger
    • Any required connection information

    The available options and data depend on the selected platform and trigger event.

  3. Add MailerCloud as an Action

    Click:

    Add Action → MailerCloud

    Select an Action Event:

    Choose any available action event provided by MailerCloud.

    Description:

    This action sends data from The Events Calendar to MailerCloud and performs the selected supported operation automatically.

  4. Map The Events Calendar Data with MailerCloud Inputs

    Map the available data from The Events Calendar to the compatible inputs provided by the selected MailerCloud action.

    The exact values and inputs depend on the selected trigger and action events, so only map data exposed by those events.

  5. Test and Activate Workflow

    Run the User attended an event trigger and verify the selected MailerCloud actions:

    Confirm that the selected action completes successfully and processes the mapped data in MailerCloud.

    Then activate your workflow.

Why use Bit Flows to integrate The Events Calendar & MailerCloud

  • Connect The Events Calendar and MailerCloud without task limits. Bit Flows lets you automate form submissions and MailerCloud actions without worrying about task-based usage limits as your automation grows.
  • Use powerful tools between The Events Calendar and MailerCloud. Add Router, Conditions, Repeater, Delay, Iterator, AI Agent, and other built-in tools to your workflow without purchasing separate extensions or add-ons.
  • Build The Events Calendar to MailerCloud workflows visually. Map form data, add conditions, route submissions, and control what happens in MailerCloud from one visual workflow builder.
  • Automate The Events Calendar and MailerCloud with a Lifetime Deal. Bit Flows offers a one-time purchase option, giving you a long-term way to run your The Events Calendar and MailerCloud automations without relying on another recurring automation subscription.
Bit Flows workflow for The Events Calendar and MailerCloud

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About The Events Calendar

Event Manager

The Events Calendar. Power your events for free with The Events Calendar, or upgrade to Pro to unlock recurring events, views, premium support, and more.

The Events Calendar Integration Guide

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About MailerCloud

Marketing Automation

Mailercloud is a robust and feature-rich email marketing platform. Its core features like contact list segregation are one of a kind. Along with this, the dedicated support teams do a diligent job in catering to the client’s requirements. Kudos to the who

Frequently Asked Questions

Everything you need to know about connecting The Events Calendar and MailerCloud with Bit Flows.

Do I need coding skills to connect The Events Calendar with MailerCloud?

No. Bit Flows provides a visual workflow builder in WordPress, so you can choose a The Events Calendar trigger, configure a MailerCloud action, and map data without writing code.

Which The Events Calendar events and MailerCloud actions can I use?

Bit Flows displays the triggers and actions supported by each connection. For this Event Manager to Marketing Automation workflow, options may include registration, cancellation, or event updates in The Events Calendar, followed by contact, campaign, list, or tagging actions in MailerCloud.

Can I map attendee fields from The Events Calendar to MailerCloud?

Yes. Bit Flows lets you map available standard and custom fields, including names, email addresses, event details, ticket information, status values, and consent data, to matching fields in MailerCloud.

Does Bit Flows transfer data from The Events Calendar to MailerCloud in real time?

Bit Flows runs the workflow when it receives the selected The Events Calendar trigger, so data is typically sent to MailerCloud immediately. Actual processing time can depend on your WordPress environment and connection settings.

Can I add conditions before sending data to MailerCloud?

Yes. You can route or stop a workflow based on values from The Events Calendar, such as event type, ticket level, registration status, location, or consent choice. This helps each attendee receive the correct MailerCloud action.

How are future The Events Calendar or MailerCloud changes handled?

Bit Flows updates its integration support as connections and available features change. After installing a Bit Flows update, review and test important workflows to confirm that your The Events Calendar triggers, field mappings, conditions, and MailerCloud actions still work as expected.

Need Help Setting This Up?

Do you still have unanswered questions? Feel free to reach out to our support team for assistance!

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